Case Study

    Case Study

    Simplifying Banking Solutions with Geo-enabled Digital Solutions

    Sector | Natural Resources and Environment, Location-Based Services|Geography | Asia-Pacific|Country | India

    Simplifying Banking Solutions with Geo-enabled Digital Solutions

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    Source: Wikipedia

    Project Details

    ICICI Bank, as a pioneer in Indian banking, employs satellite imagery to evaluate farmers' creditworthiness, integrating it with financial and demographic data for decision-making. Utilizing over 40 data layers, including cropping patterns and land characteristics, the bank assesses creditworthiness across 500 villages in Madhya Pradesh, Maharashtra, and Gujarat.



    Solutions
    Product Used

    Value Propositions

    Return on Investment (RoI)
    Geo_icon
    GeographyAsia-Pacific

    Location_icon
    CountryIndia

    Project_owner
    Project Owner

    ICICI Bank



    Technology Used
    Sector Focus
    SDGs
    Recognition/ Awards