CASE STUDY
SECTOR
Location-Based Services

Source: Martin Equipment
John Deere's Global Retail Network Leverages Data-Driven Investment Predictions and Market Development Strategies

Source: Martin Equipment
Deere & Company, known as John Deere, is the world's largest farm machinery manufacturer, also producing equipment for construction and forestry. It operates globally with factories and distribution in over 160 countries through 5,000 retail dealers. John Deere strategically leverages data across its operations, from customer service to market analysis. In 2019, it ranked 13th in the American Innovation Index, reflecting its excellence recognized by consumers.

Deere & Company


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