Geospatial Insights for Strategic Investment Optimization - EQT & CARTO

EQT, a global investment organization managing approximately $237 billion in assets across various sectors and 280 portfolio companies, sought to enhance the strategic value of its investments through improved decision-making processes. The company identified a lack of data-driven, location-based insights within its portfolio companies, which impacted marketing strategies, M&A activities, and overall profitability.

CARTO’s cloud-native geospatial platform provided EQT with advanced spatial analysis capabilities, enabling more effective decision-making and strategic advice for portfolio companies. EQT leveraged CARTO's visualization tools and Analytics Toolbox to improve marketing ROI, optimize M&A activities, and streamline decision-making across diverse investments.