CASE STUDY

    SECTOR

    Architecture Engineering and Construction

    Satellite view

    Source: TruePoint Laser Scanning

    enhancing-nfl-game-broadcasts-with-3d-laser-scanning-for-virtual-fan-integration

    image

    Source: TruePoint Laser Scanning

    Project Details

    TruePoint was tasked with using 3D laser scanning technology to capture the existing conditions of over a dozen NFL stadiums. This data would enable Fox Sports to digitally insert virtual fans into broadcasts during the COVID-19 pandemic when fan attendance was restricted. By accurately capturing the spatial layout of the stadiums, TruePoint provided the necessary data for Fox Sports to recreate a live game experience using Unreal Engine, complete with virtual fans and artificial crowd noise. The 3D scans included all critical stadium elements, ensuring a seamless and realistic integration of virtual elements into the broadcast.



    Solutions
    Product Used

    Value Propositions

    Return on Investment (RoI)
    Geo_icon
    GeographyNorth America/Central America/Caribbean

    Location_icon
    CountryUSA

    Project_owner
    Project Owner

    GPRS Laser Scanning


    Project_stakeholder_icon
    Project/Technology Stakeholder

    Leica Geosystems AG - Part of Hexagon



    Technology Used
    Sector Focus
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